If you are superstitious, releasing a new single on Friday the 13th would be a bad omen, however Keef were willing to take that risk with their latest track, ‘In this Town’. Here at Off the Hook, we really enjoyed their previous single ‘Beat of a Drum’, is this new offering from the North West trio up to the same tempo.
The overall take home of the previous record was the imaginative context that could be painted from the lyrics, ‘In this Town’ also hints at the promise of the same vivid display. It is a story about being pitted against the daily grind and the oppressive community this scene is based within. From the very first verse this scene is set with the lyrics stating the home streets of the North West being littered with decay and desolation awash with the acrid stench of polluted air from the surrounding refineries. Then it is followed up by the first chorus, a clear stand against the wobbling the ladder of success hoping for you to fall back down, to fail.
What’s interesting about this track is the eery way it feels, like a natural 2020 version of what a Ghost House Specials track would of felt like, even with the hard hitting message they manage to provide a texture to their sound that doesn’t overarch the lyrics but brings the message to the forefront of the song.
Keef are a band that are clearly developing and learning quickly, after reviewing their last two tracks we continue to be intrigued to see where this journey is heading!
Written By Kess Anthony
KEEF are back after their successful previous singles ’Satellite’ and ’Day In Day Out’, the band have made a name for themselves for their psychedelic indie rock sound, but this track ‘Beat of a drum’ is a bit gritter than the previous singles, like the small industrial town up in the northwest of England where the lads are from. This song has a machine like roughness to its tones.
When you call your track ‘Beat of a Drum’ you must make sure the drumming is worthy of the record, and thankfully the drum beat was the foundation of this song and the lyrics become the heartbeat that looped around time and time again to make an imprint on your mind.
KEEF can be proud of the way the lyrics of this song shine a spotlight on their working class roots and identity, momentum is slowly built throughout the track with dirty distorted heavy guitar riffs. You can only feel with the previous singles added with this impressive track that the next step up in level for KEEF is to develop a EP.
Written By Kess Anthony